In reply to Adrian_Thompson :
The only point I can disagree on is marketing cache outside of the more hard-core enthusiast based cars. Even for use of DCT as the automatic for VAG I still don't feel it's really a major marketing point anymore, it's just that they've made one good enough to not have to make marketing excuses for it vs the competition either. Since almost nobody outside of the enthusiast community still has any idea what actually differentiates a DCT 'automatic' from a conventional automatic, nor really cares, there has been a shift to simply focusing on how many gears your transmission has vs the competition...Which, if anything, tips the scales back in favor of conventional automatics for all but a few niche applications. Oddly enough, one of the biggest accomplishments of DCT's has been forcing good old fashioned torque converter automatics to up their game and finally being to realize their potential.
