Fiat Ad: "We Fix It"

http://adage.com/article/cmo-strategy/fiat-confronts-fix-tony-ad/295985/

Possibly the best or worst slogan at the end.

So the next ad will address.......

Foolish

In

Attempting

Transportation

I like the commercial, not so sure about the car.

But if you are from the PC police, you are going to start pishing and moaning.

I found it funny.

I don't hate many things, but I do hate those stupid car name acronyms. They just aren't funny.

stuart in mn wrote: I don't hate many things, but I do hate those stupid car name acronyms. They just aren't funny.

I agree! I used to DD an X1/9. I've been on the side of the road several times.

Found On Road Dead? First on Race Day?

F-berkeyling

Ignorant

Attempt @

Transportation

nothing about Tony here

That might be one of the stupidest commercials I've ever seen, I want my minute and a half back. Thanks for reminding me why I no longer watch TV.

Funny comercial, ugly car. Does not tempt me to buy.

stuart in mn wrote: I don't hate many things, but I do hate those stupid car name acronyms. They just aren't funny.

Customer has a ForTwo. His wife says Smart stands for "Some Mechanical Attention Required, Tony."

I hate hate hate that fat abomination they're passing off as a 4-door 500. Please let it die a horrible death.

On a more related note: meh, semi-funny commercial

Wally wrote: Possibly the best or worst slogan at the end.

maybe they have a certain target demographic that they are aiming at?

trucke wrote: So the next ad will address....... Foolish In Attempting Transportation

I always heard

Foolish

Italians

Attempting

Transportation

Feeble

Italian

Attempt at

Transportation.

I've owned 3 so I can say that.

Hungary Bill wrote: I hate hate hate that fat abomination they're passing off as a 4-door 500. Please let it die a horrible death.

Give it about 30k miles and it'll do just that.

novaderrik wrote:

Wally wrote: Possibly the best or worst slogan at the end.

maybe they have a certain target demographic that they are aiming at?

From some experiences I've had so far it seems that they've firmly penetrated some demographics.

Curmudgeon wrote: Feeble Italian Attempt at Transportation. I've owned 3 so I can say that.

That you are feeble?

He did say ON his butt, right?