“Racing’s different now,” explains Scott Taylor, marketing officer for Cadillac Racing. “We didn’t all grow up with hybrid cars. We didn't grow up tuning cars on a laptop, but guess what? Kids are now and we need them. We need fresh thinking, we need new eyeballs on things, and we love showing students all the different things that take place …
More of this.
I think giving more kids a chance to see STEM, art, writing, etc., in action in the real world can inspire future careers–like, just imagine if middle or high school Colin could see how far creative writing could take him.
Very cool;. Check out "Be Athenian" for similar outreach efforts.
As someone who was in STEM when I first went into college, I wish a program like this existed when I was high school. It really shows that STEM is everywhere and the avenues into motorsports.
STEM is a good thing. The most the school I went to offered was art or music. The sciences weren't thing, unless it was an AP class. If I had a taste of that earlier, I might have known my life direction sooner. Glad to see IMSA getting the youth involved.
If you want a nominally similar program (motorsport-based 'STEM' competition) but at the completely opposite end of the performance spectrum, Florida is one of the few areas where Electrathon is still active.
Greenpower is a similar competition. In the UK, GP is almost like Formula [High School] Student.
https://electrathonofflorida.org/
https://www.fpl.com/community/electrathon.html
https://www.electrathonamerica.org/
I'm just happy they are using the STEM acronym and not STEAM.
Yeah, would have done anything for this opportunity when 16 or whatever. Glad that IMSA invited us as it was a rewarding, educational day. (Plus I got an applause after talking. 
)
In reply to TravisTheHuman :
I was in high school with STEAM was introduced but I haven't really heard much about it since. For those who don't know STEAM is just all the aspects of STEM but it in includes arts, such as design, writing, history, visual arts, etc.
I am not trying to be negative, but some high schools make you choose a path prior to the start of your freshman year, my kids are currently in elementary school and there is almost no STEM activities. When I taught at a middle school we had a local big industrial company that sponsored a engineering Lego class where volunteers came from the company donated their time and materials and taught a hands on class which was great, it was so popular it become a after school club. The following year the company cut the program out, and the school club. In Ohio there is a STEM scholarship that covers nearly all of tuition, which is great but the marketing campaign is terrible. STEM to me is more of a marketing name with little to no substance, within 10-15 mile radius in my area we have NASA (Space) and a big science center, none of them visit the schools or have field trips? How wouldn't that be something that they do?
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