steronz
steronz New Reader
11/5/12 10:19 p.m.

Had no idea this car existed until I saw one today on I-66. I hereby declare Nov 5th to be Volvo 480 day.

David S. Wallens
David S. Wallens Editorial Director
11/5/12 10:21 p.m.

If you think about it, April 80th should really be 480 day.

Woody
Woody GRM+ Memberand MegaDork
11/5/12 10:21 p.m.

They were never sold in the US.

Trans_Maro
Trans_Maro SuperDork
11/5/12 10:24 p.m.

Wow, I just googled a very ugly Volvo..

SlickDizzy
SlickDizzy GRM+ Memberand UltraDork
11/5/12 10:59 p.m.

One of my all-time favorites; but then again I like really weird stuff. Top 20, for sure.

Here's some food for thought.

mad_machine
mad_machine GRM+ Memberand MegaDork
11/6/12 7:10 a.m.

the 480 is interesting.. not sure why anybody would call it ugly.. it looks more like a p1800 mated with a Civic hatchback to produce a streamlined and straight edged modern P1800.

now the 360 is more an aquired taste.. but is far more interesting underneath with it's front engine and rear transaxle design.

steronz
steronz New Reader
11/6/12 7:17 a.m.

I had a non-car guy in the car with me, and as I'm pulling up to this thing, I said, "Hmm, I don't know what that car is." Which doesn't happen very often, so I started to get excited. Fortunately it was well labeled, so I said, "Volvo 480!" And he said, "So what, it's ugly." And I said, "I know, but they never sold them in North America, I've never seen one before, and neither of us will ever see one ever again, most likely." And he was so not impressed.

N Sperlo
N Sperlo PowerDork
11/6/12 7:36 a.m.

I think all those look petty sweet.

car39
car39 HalfDork
11/6/12 7:41 a.m.

The 480 was going to be introduced into America, but was pulled at the last minute. The cost of federalization, plus tech training, plus parts stock, meant that Volvo couldn't hope to make money in the US on the car at the price point. Saw one at the Volvo headquarters. The Volvo name had been ground off of the alloy wheels, and all the badging had been removed. It was a big secret.

JohnRW1621
JohnRW1621 PowerDork
11/6/12 7:45 a.m.

Yes, I remember all the car mags back in the day touting the certain pending arrival of the 480. I was excited and I like the look. I expected a deja vu when the C30 was being introduced. I like the C30 and would like to own one but their arrival has been less than stellar also.

Ian F
Ian F PowerDork
11/6/12 7:54 a.m.

I've heard this is the last year for the C30 in the US (maybe everywhere).

The 480 is definitely an acquired taste and generally for fanatics only in the US. One of the parts vendors in California has one in his collection.

mad_machine
mad_machine GRM+ Memberand MegaDork
11/6/12 7:54 a.m.

that is because americans hate hatchbacks... if Volvo produced a sedan version of the C30.. it would sell like hotcakes

N Sperlo
N Sperlo PowerDork
11/6/12 7:57 a.m.

How well do hotcakes actually sell? Do you think Twinkies sell better? Maybe it would sell like Twinkies.

mattmacklind
mattmacklind UltimaDork
11/6/12 8:01 a.m.
mad_machine wrote: if Volvo produced a sedan version of the C30.. it would sell like hotcakes

Like the S40 T5?

dculberson
dculberson SuperDork
11/6/12 10:07 a.m.

Americans don't like expensive hatchbacks. The C30 is pretty pricey compared to other small cars. Right or wrong, we still associate size with price. Small = cheap.

Oh, and I love the C30 and the 480 and the P1800.

xflowgolf
xflowgolf Reader
11/6/12 10:18 a.m.
dculberson wrote: Right or wrong, we still associate size with price. Small = cheap.

...and F350 crewcab brodozer Longhorn titanium omg baller Murrica status!! (and Ford laughs all the way to the bank)

...and I think that 480 is pretty sweet! ...and I love C30's.

Shaun
Shaun HalfDork
11/6/12 10:33 a.m.
dculberson wrote: Americans don't like expensive hatchbacks. The C30 is pretty pricey compared to other small cars. Right or wrong, we still associate size with price. Small = cheap. Oh, and I love the C30 and the 480 and the P1800.

The C30 is pretty damn big in the flesh. The C30 is definitely an expensive hatch and that is a small market...

A quick search shows Volvo is doing quite well:

up 20% in 2011 to 450k in fact.

alex
alex UltraDork
11/6/12 10:51 a.m.
mad_machine wrote:

Whoa, it's like a Volvo and a Saab had a baby.

JohnRW1621
JohnRW1621 PowerDork
11/6/12 11:02 a.m.

Is the Volvo 360 a variation of the Hyundai Pony?

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